Patrick Communications


  • MAB Free Offers Mental Health Support for Journalists and other Broadcasters: Four-Part Series Starts July 26

    Journalists are the eyes and ears of their communities covering some of the most important stories and topics every day. From a once-in-a-generation pandemic, to protests, school shootings, and life change policy, reporters get a first-hand view of history. But, that can be challenging and weigh heavy on a journalist, mentally. To provide a level… read more

  • Free Al Tompkins/Poynter Seminar on Covering Gun Issues July 11

    Michigan broadcast journalists have a unique opportunity to learn about how to better cover gun issues with a special FREE seminar on July 11. What strategies and information can help empower newsrooms for covering the conversation over gun laws at the local, state and national levels? On July 11 at 12 p.m. Eastern, Al Tompkins… read more

  • Associate Member Spotlight: E.S.C.A.P.E. Promotes Fire Safety

    Play it safe this summer when using your Recreational Vehicle Whether you are heading out to the campsite, traveling cross-country over the 4th of July holiday or living in a recreational vehicle (RV), it’s important to know about fire and carbon monoxide (CO) hazards present in these movable structures. In fact since the COVID-19 pandemic… read more

  • Radio Program Directors Should Know These Digital Stats for Their Stations

    By: Seth Resler Jacobs Media Strategies Most radio Program Directors (or Brand Managers or Airwave Czars or whatever the preferred job title at your particular company is) can tell you what their station’s ratings are without batting an eye. After all, for many, this is the primary metric by which their performance is measured, and… read more

  • MIGOP Announces Third Primary Gubernatorial Debate Partnership With Scripps TV Stations

    The Michigan Republican Party announced a new partnership, working with Scripps Company, specifically with WXYZ -TV (Detroit,) WXMI-TV (Grand Rapids) and WSYM-TV (Lansing), to feature Republican gubernatorial candidates ahead of the August primary. Collaborating with Scripps stations for this debate will allow wide broadcasting of the candidates’ visions for a better, stronger Michigan across the… read more

  • Kim Adams To Return to WDIV Weather Team

    WDIV-TV (Detroit) has announced that former station Meteorologist Kim Adams will rejoin the station on August 8.  The announcement was made this past Monday (6/27) by WDIV Vice President and General Manager Bob Ellis. “We’ve been searching for someone who can serve the changing content needs of our audiences for a while now,” said Ellis…. read more

  • WDET Celebrates 70 Years

    via Today@Wayne Walter P. Reuther, former United Auto Workers president, hoped that WDET radio would further the belief that “no group within a community can make progress except as the community moves ahead together.” Reuther articulated that vision in his April 1952 letter to David D. Henry, then-president of Wayne University, offering the UAW-owned station… read more

  • July Regulatory Dates for Broadcasters: Quarterly Issues/Programs Lists and Other Public File Obligations, Lowest Unit Charge Periods, License Renewal, Copyright Filings and More

    By: David Oxenford, Wilkinson Barker Knauer LLP The lazy days of summer continue to provide little respite from the regulatory actions of importance to broadcasters.  The good news is that there are no license renewal or EEO  deadlines during the month of July.  Nonetheless, there will be a number of July deadlines that require attention…. read more

  • WNFA Port Huron Shifts from Music to Teaching

    Ross Bible Church has flipped Christian CHR “Power 88.3” WNFA-FM (Port Huron) to Christian Preaching/Worship “Thrive Radio“.  In a press release, the church announced that the station has shifted formats to provide the Blue Water Area with a station of worship, teaching and talk; focusing on multiple different ways for individuals in our community to… read more

  • WZMQ Marquette Renovating Downtown Building for New Studio

    Newscast Studio reports that Lilly Broadcasting’s WZMQ-TV (Marquette) has announced that it will open a new studio and office in a building that was formerly an Irish pub-style restaurant. The station is taking over a building at 142 West Washington Street in downtown Marquette. Plans call for a studio on the second floor along with… read more

  • Weaver Promoted to Station Manager at WMJZ

    Radio veteran programmer Rob Weaver has been promoted to Station Manager at WMJZ-FM (Eagle 101.5) (Gaylord).  He will assume his new position July 1. “Rob is the glue that keeps things going around here and it just makes sense to give him the proper credit,” said Bryan Hollenbaugh, President of 45 North Media and owner… read more

  • This Week in Regulation for Broadcasters

    By: David Oxenford, Wilkinson Barker Knauer LLP Here are some of the regulatory developments of significance to broadcasters from the last week (6/11-17), with links to where you can go to find more information as to how these actions may affect your operations. Comment dates have been announced in the Federal Register for the FCC’s Notice of… read more

  • Michigan Learning Channel Launches their 2022 Summer Learning Program

    The Michigan Learning Channel (MLC) has announced its Summer 2022 program.  The free eight-week program, which runs through August 14 encourages kids to “Learn, Do, and Explore” with literacy and math lessons, hands-on science and fitness activities, career exploration and virtual field trips. MLC can be seen on digital subchannels of all Michigan Public Broadcasting… read more

  • Rethinking the Radio Station Promotions Kit for the Digital Age

    By: Seth Resler Jacobs Media Strategies Many radio stations’ street teams have a standard kit that they take to promotional appearances which includes everything they might need on site. When I was a Program Director, we packed gray rubber tubs with everything from clipboards and entry forms to banners and prize wheels. The purpose of… read more

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